How To Match Your Foundation Shade Online

GRITTY PRETTY

by ROSE GARNETT

Gone are the days of the in-store consultation, shade matching can now all be done in the palm of your hand.

As much as finding the perfect foundation shade is about your skin colour, it is also about the undertone of your skin. Warm, neutral, cool—they’re the markers we’re working with.

STEP 1: KNOW YOUR UNDERTONE

If you fall on the oilier side of the skin spectrum, a mattifying formula is the best option for you but as these notoriously dry down to a little darker than they apply, you may want to opt for a slightly lighter shade than what you normally opt for.

STEP 2: CHOOSE YOUR FORMULA

Generally advising of two or three shades that will suit you best, an online shade matcher takes the guesswork out of matching and gives you the peace of mind that whatever you do order will suit you effortlessly.

STEP 3: THE TECH EFFECT

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